Everything you share here is confidential
Two short confirmations before we start.
Confidentiality commitment
I understand that the information I provide will be used to review this intake and prepare a possible Stage 2 questionnaire, under the Terms of Service and Privacy Notice .
Data protection
I have read the Privacy Notice and understand how the information I provide will be used to prepare a tailored Stage 2 assessment.
Please confirm both statements to begin.
Please do not include passwords, payment details, government identifiers, health data, or other sensitive personal information in your answers.
Let's start with the basics
Complete the fields below, choose your sector, then confirm your company size before continuing.
02 Which best describes your sector?*
Manufacturing
Logistics & supply chain
Distribution & wholesale
Professional services
Technology / SaaS
Financial services / insurance
Healthcare / life sciences
Energy / infrastructure
Government / defense
Other
Pick the closest fit.
A few questions for your sector
Which part of the business is most connected to your current priority?
Pick the closest fit.
Where is value most often lost or constrained?
Pick the closest fit.
Tell us briefly about your sector or operating model.
0 / 5 words ✓
03 Company size*
Slide to your headcount range.
Slide to your range, or tap the box to confirm the current position.
Where your value actually comes from
We compare what customers value with what your organization believes creates value. This is the anchor for the company-specific deep-dive.
04 What do customers buy from you, which problem do you solve, and why do they choose you?*
In plain terms. What result would be difficult for them to replace?
0 / 12 words ✓
Please give us one clear sentence. This anchors the Stage 2 questions.
06 Why do customers choose you over the alternatives?*
Think of a recent win — what actually tipped the decision your way?
0 / 8 words ✓
A bit more detail helps us verify this externally.
05 From inside the organization, what do you believe creates the most value?*
What do leaders and teams believe they do especially well for customers?
0 / 8 words ✓
A few words about the value you believe the organization creates.
08 Where does value currently leak, get delayed, or fail to reach the customer or bottom line?*
Think about lost revenue, avoidable cost, waiting, rework, poor decisions, or unrealized customer value.
0 / 8 words ✓
Tell us where value is not being fully realized.
06 What matters most to your customers?optional · tap 1st, 2nd, 3rd
Price
Speed
Quality
Reliability
Flexibility
Relationship
Innovation
Expertise
Convenience
Your first tap = most important. Tap again to remove.
Your priorities and real problems
What you're actually trying to move — before any mention of AI.
07 What's your top priority right now?*
Protect margins
Grow revenue
Improve cash flow
Faster / better decisions
Reduce risk
Improve quality
Increase capacity
Other
Pick the one that matters most today.
What is the priority?
08 The 1–2 problems or decisions that most limit you right now*
Name the most important one first. Add a recent example or metric if you already have one.
+ Add a second
0 / 10 words ✓
Give us at least 10 words about the main problem. This is the heart of the intake.
09 What is the business consequence of the most important problem?*
Lost revenue or margin
Higher operating cost
Delay or longer cycle time
Capacity constraint
Quality or rework
Customer dissatisfaction
Risk or compliance exposure
Poor decision quality
Not measured yet
Choose the closest business consequence.
13 What recent example or evidence shows that this problem is real?optional
0 / 8 words ✓
14 Where does work or decision-making most get stuck today?optional
The point where things pile up, wait, or bounce back and forth.
Your thinking on AI
Where the ambition sits — so we can line it up against your real problems .
15 What's driving you to consider AI now?*
Competitor / market pressure
Board or leadership mandate
Cost pressure
Customer expectations
Efficiency push
Just exploring
Pick what's pushing this.
One follow-up
Behind that mandate — is there a specific business problem, or a general "we should be doing AI"?
A specific problem
General "we should"
Honestly, not sure
One follow-up
What are competitors actually doing with AI that concerns you?
0 / 8 words ✓
One follow-up
Which cost do you most want to hit?
0 / 8 words ✓
10 What business result do you expect AI to improve?*
Describe the result, not the tool.
0 / 8 words ✓
Describe the expected business result in a little more detail.
17 If you invest nothing in AI over the next 12 months, what actually happens?*
Honestly. "Nothing much" is a valid answer — it tells us something too.
0 / 8 words ✓
A few more words — this calibrates how urgent this really is.
11 When do you plan to make an investment decision or next action?*
Already in progress
Within 3 months
3–6 months
6–12 months or later
No timeline yet
Pick the closest.
12 What best describes the current AI situation?*
No — this would be our first
Currently piloting
Yes — scaled successfully
Live, but value or ROI is unclear
Yes — stalled in pilot
Yes — tried & abandoned
Multiple initiatives at different stages
Let us know where you stand.
One follow-up
What's your biggest hesitation about starting?
0 / 8 words ✓
About your pilot
−
1
+
What business outcome is the pilot expected to improve, and how will you measure it?
0 / 8 words ✓
Is it tied to a business metric?
Yes — a P&L KPI
A soft metric
No
Not sure
What is currently preventing it from creating greater measurable value?
0 / 8 words ✓
About the live initiative
What outcome was expected, and where is value or ROI still unclear?
0 / 8 words ✓
About what's next
What measurable value has the live initiative produced, and what do you want to do next?
0 / 8 words ✓
What's the constraint on doing more?
Data
Talent
Budget
Clarity on where
Other
About the stall
How many AI initiatives have you tried so far?
−
1
+
Where did it stall?
Value was never clear
Data wasn't ready
People didn't adopt it
Costs escalated
No clear owner
Didn't fit the workflow
AI couldn't do it reliably
Other
Looking back — was it the right problem to point AI at?
Yes, right problem
Not sure
Probably the wrong problem
What happened, and what would need to change?
0 / 8 words ✓
About what happened
How many AI initiatives did you try before stepping back?
−
1
+
What killed it?
Value was never clear
Data wasn't ready
People didn't adopt it
Costs escalated
No clear owner
Didn't fit the workflow
AI couldn't do it reliably
Other
Bottom line — wrong problem, or right problem badly executed?
Wrong problem
Right problem, wrong execution
Not sure
What would need to be different to try again?
0 / 8 words ✓
Choose the anchor initiative
Which initiative should we focus on first?
0 / 8 words ✓
One last readiness signal
Detailed ownership, measurement, and adoption questions are prepared for Stage 2.
13 Your business data today: slide to the closest state*
Slide to the closest state, tap the box to confirm, or choose "Not sure".
One follow-up
Before AI — would fixing how you collect and organize data be a project in itself?
Yes, a big one
Somewhat
Not really
21 Who owns AI decisions and their outcomes?*
CEO / founder
A C-suite executive
IT / tech lead
A cross-functional team
No clear owner yet
Pick the closest.
22 If you invest in AI, how will you know it worked?*
Specific KPIs tied to P&L
General sense of productivity
Not defined yet
Not sure
Pick the closest.
23 Visibility into what tech / AI initiatives cost to run?*
Full
Partial
None
Never considered
Pick the closest.
24 The last new system you rolled out — did people adopt it into daily work?*
Yes, fully
Partially
It stalled
Still rolling out
Not applicable
Pick the closest.
14 Work email for your Stage 2 invitation*
Your invitation will arrive from murat@moresight.io . Add it to your safe senders so it does not land in spam.
Please enter a valid work email.
What kind of decision support do you need?
Tell us whether the need is focused on one initiative or is broader. This is a scoping signal, not a package selection or purchase.
15 Which scope is closest to the decision you need to make?*
One defined initiative
Review one AI initiative
Assess a proposed, piloting, stalled, or live initiative against the real problem, expected value, evidence, and next decision.
Several initiatives
Compare and prioritize an AI portfolio
Clarify what to start, fix, scale, stop, or sequence first according to business value.
Opportunity discovery
Find high-impact AI opportunities
Identify and prioritize potential AI initiatives from business priorities, real problems, and relevant value-chain activities.
Organization-wide direction
Build an AI roadmap and strategy
Align current and potential initiatives with business value, then establish priorities and an investment sequence.
Cross-functional change
Shape an enterprise AI transformation
Frame a broader scope involving multiple functions, governance, operating model, leadership alignment, and implementation priorities.
Scope guidance
Not sure yet
Share the decision or concern that brought you here. MoreSight will recommend the narrowest defensible scope.
Choose the option that appears closest to your need.
No price is selected here. After human review, any recommended paid work is defined in writing with its deliverables, timing, and fixed fee before you decide whether to proceed.
One focused follow-up
16 Describe the initiative, its current stage, the problem it should solve, and the decision you need to make.*
Include who will use it and any expected or observed result, metric, evidence, or learning already available.
0 / 15 words ✓
Please connect the initiative to its problem, current stage, and required decision.
One portfolio follow-up
16 List the initiatives, their current stages and intended outcomes, then explain what leadership needs to prioritize or decide.*
Include the initiatives that matter most; the final number included will be confirmed during scoping.
0 / 18 words ✓
Please identify the initiatives and the comparison or prioritization decision required.
One opportunity-discovery follow-up
16 Which value-chain activities or business areas should we examine, and which problems or outcomes matter most?*
For example: sales, planning, procurement, operations, logistics, service, finance, or a cross-functional flow.
0 / 15 words ✓
Please identify the relevant activities or areas and the business outcomes that matter.
One roadmap follow-up
16 What are your main 12–24 month business priorities, and what should the AI roadmap help leadership decide or align on?*
Include current initiatives if relevant, and where AI investment choices currently lack direction.
0 / 15 words ✓
Please describe the priorities and leadership decisions the roadmap should support.
One transformation follow-up
16 Which functions, business areas or regions are in scope, and what transformation outcome or alignment is required?*
Include the governance need and the leadership or operational stakeholders who would need to participate.
0 / 15 words ✓
Please describe the cross-functional scope, required outcome, and key participants.
Help us define the scope
16 Describe the decision, concern, or opportunity that brought you here.*
Tell us whether it seems limited to one initiative, one function, or the wider organization — “not sure” is a useful answer.
0 / 12 words ✓
Please tell us what decision or concern you need help framing.